Where Auburn Pride Feels Like Home

Inspired by Auburn's family spirit, War Fam Eagle offers apparel for those who cherish tradition and connection.

For the Auburn Family, By the Auburn Family

A woman and a young child are sitting outdoors on grass. The woman, wearing a blue cap and casual clothing, is smiling at the child who is holding a basketball. The child is wearing an orange cap backwards. A plate with food remnants is on the ground next to them.

We know Auburn is more than just a place— it's a feeling.

Whether you're cheering in Jordan-Hare, gathering for a family tailgate, or spending a quiet afternoon on the golf course, our premium Auburn apparel and lifestyle essentials are designed to keep you looking sharp and feeling connected.

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Timeless Auburn Apparel

Man in a golf outfit on a course
A woman holding a baby with a pacifier outside, with a green lawn and trees in the background.
Woman holding a white YETI tumbler with the text "War Fam Eagle" and tree graphic, wearing a white long-sleeve shirt, smiling.
Male golfing in Auburn Alabama Apparel War Fam Eagle
Child wearing a "War Cam Eagle" hat and Auburn t-shirt holding cookie pieces.
Outdoor table with blue hat, disposable cups, water bottles, and food. Hat text reads "WAR FAM EAGLE 2023." Background blurred.

Find Your Perfect Fit

From classic trucker styles to sleek performance caps, our hat collection offers something for everyone — men, women, and youth. Whether you prefer structured or relaxed fits, you'll find the perfect way to top off your game day look.

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Four men in golf attire walking on a golf course near a flagstick, surrounded by trees.

Performance Meets Style

Our performance-grade apparel is designed to keep you comfortable and confident, whether you're teeing off or cheering from the stands. Breathable fabrics, moisture-wicking technology, and a tailored fit ensure you stay cool and move freely wherever the day takes you.

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Game Day Collection

Auburn Game Day Essentials for Every Tiger Fan

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Behind the Brand

A person wearing a white T-shirt with the text "WAR FAM EAGLE" in orange and blue lettering, holding a baby. Another person is partially visible in the background, smiling.

For many reasons, Auburn University is a special place. Auburn stands out considerably for its atmosphere that embodies the feeling of family. This sparked the idea for “War Fam Eagle” in the mind of an Auburn University PhD graduate. She soon enlisted the help of a local artist, who is also an Auburn University Alumni to make her vision a reality. When creating the primary logo for “War Fam Eagle”, the goal was to exemplify Auburn and the family that is it.

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