Where Auburn Pride Feels Like Home

Timeless apparel and lifestyle essentials designed for Auburn fans who believe family is everything.

For the Auburn Family, By the Auburn Family

At War Fam Eagle, we know Auburn is more than just a place— it's a feeling.

Whether you're cheering in Jordan-Hare, gathering for a family tailgate, or spending a quiet afternoon on the golf course, our premium Auburn apparel and lifestyle essentials are designed to keep you looking sharp and feeling connected.

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Timeless Auburn Apparel

Man wearing War Fam Eagle Auburn Apparel
Two Friends on Auburn University Campus wearing War Fam Eagle Auburn Apparel
Women on Auburn University Campus wearing War Fam Eagle Auburn Apparel
Toddler wearing a War Fam Eagle Auburn University Hat

Behind the Brand

Auburn War Fam Eagle

For many reasons, Auburn University is a special place. Auburn stands out considerably for its atmosphere that embodies the feeling of family. This sparked the idea for “War Fam Eagle” in the mind of an Auburn University PhD graduate. She soon enlisted the help of a local artist, who is also an Auburn University Alumni to make her vision a reality. When creating the primary logo for “War Fam Eagle”, the goal was to exemplify Auburn and the family that is it.

Learn more about our story